About Us


Who We Are:
IDS Africa is a leading marketing research and business consulting firm committed to helping businesses thrive in African markets. With over 60 years of combined leadership experience, our team delivers far more than data collection—we provide the insight, strategy, and context that transform information into opportunity.

Our Vision:
To be the trusted partner in African markets for quality data collection solutions, providing access to cost-effective research, big data analytics, and business insights for businesses worldwide.

Our Mission:
To deliver a unique consulting experience across industries by applying innovative approaches and actionable insights that support effective business decisions.

Our Values:
Quality
Excellence
Professionalism
Integrity

Delivering Business Solutions Through Cutting-Edge Research
Discover New Opportunities

At IDS Research, we are dedicated to transforming data into actionable insights that empower businesses. Our mission is to foster growth across Africa by delivering innovative, affordable research solutions grounded in integrity and excellence.

Unlocking Growth Through Data-Driven Strategies

Explore our core analytics, revealing vital trends and measurable outcomes that drive informed decisions.

Insight Reach

Detailing our extensive network coverage and influence across diverse African markets.

Project Impact

Highlighting successful partnerships and the tangible benefits delivered to clients.

Client Satisfaction

Showcasing positive feedback and repeat engagement rates from our valued customers.

Unlock Market Insights with IDS Research

Meet the skilled experts driving our innovative research initiatives.

Amara Okoro

Lead Data Analyst

Bringing extensive experience in data science and deep market understanding.

Kwame Nkrumah

Senior Research Strategist

Renowned for insightful analysis and creative problem-solving approaches.

Zainab Bello

Technical Research Specialist

Expert in advanced methodologies and delivering actionable insights.

Tendai Moyo

Project Manager

Skilled in guiding teams and crafting effective research strategies.